(My Free PR ) Coles Marketing Communications, an Indianapolis-based full-service marketing and public relations firm and member of Pinnacle Worldwide, has added two new clients to its roster.
Obeo, a national company based in Salt Lake City, is the largest supplier of full-service residential real estate online marketing products in the United States and Canada. The Latin word for “to go to” or “to encompass,” Obeo provides Realtors®, homebuilders, land developers and property managers with customized online marketing solutions and offline sales tools.
(My Free PR ) The second edition of the Public Relations Writer's Handbook offers a
simple, step-by-step approach to creating a wide range of writing, from
basic news releases, pitch letters, biographies, and media alerts, to
more complex and sophisticated speeches, media campaign proposals,
crisis responses, and in-house publications. In addition, the
thoroughly expanded and updated second edition shows how to keep up
with the best practices of the public relations profession, as well as
with the speed made possible and required by the digital age.
About the Authors
Merry Aronson is the founder and director of MerryMedia, a Los
Angeles-based entertainment marketing and PR firm. She has worked as a
journalist, entertainment publicist, and network television promotion
executive, and has taught PR writing at New York University and
University of California, Los Angeles.
Don Spetner is senior vice president for Global Meeting and
Communications at Korn/Ferry International. He was named an "Industry
All Star" by Inside PR magazine, and his essays on communications have
been published in The Journal of Corporate Public Relations and PRWeek.
Carol Ames teaches entertainment studies and public relations on the
faculty of California State University, Fullerton. She is an
experienced independent public relations professional and executive
producer of movies for television.